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Just went through this roundup of top fintech PR firms for 2026 and honestly surprised by how many specialized agencies have popped up. Like, MarketAcross has been working with major blockchain projects for years, but there's also these newer boutique fintech PR firms like Level PR focusing specifically on Web3 stuff. Clarity and Vested seem solid too if you're looking for broader comms support. The whole fintech PR firm space has gotten pretty competitive. Wondering if smaller startups even need these agencies or if they're overkill? What's your take - anyone worked with any of these?