The content creation game runs on two different playbooks these days. Some creators are grinding out articles trying to catch viral momentum—chasing that algorithm spike, that one post that gets shared everywhere. Others have found their lane in the remix economy: they quote those same pieces, add a hot take, and watch the engagement roll in. Both strategies pull from the same resource pool: attention. One builds the original heat, the other rides the wave. Both leave their mark on how information moves through the community. It's less about who's right and more about understanding the ecosystem—where value flows, where attention pools, and what keeps people actually engaged versus just scrolling past.