Recently, the project marketing strategies on the two public chains have become quite distinct.
On the SOL ecosystem side, BAGS is working on an AI claiming mechanism, which seems to follow the technical narrative approach.
On the BSC side, FLAP has directly launched a ground promotion mode, with promotional efforts at a grandma level, creating a somewhat overwhelming presence.
To be honest, this comparison is like the refined style of Lizhiqi vs. the broad live streaming style of Xiao Yang Ge and Xinba. One emphasizes tone and style, the other emphasizes coverage. SOL is promoting "we are more innovative," while BSC is promoting "we are more down-to-earth." Both routes have markets; it just depends on where the respective ecosystem users' preferences lie.
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ETH_Maxi_Taxi
· 7h ago
Haha, SOL's AI narrative really is a paper tiger; it's better for BSC to just do direct ground promotion to be more effective.
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Layer2Observer
· 7h ago
I feel like this analogy has some issues; the audiences of Lizhiqi and Xinba aren't actually that disconnected. The key still depends on who has lower customer acquisition costs.
Analyzing BAGS's AI claiming mechanism from the source code level, technically it's just a fancy shell, and its attractiveness still relies on token economics design. BSC's grassroots promotion model may seem rough, but the data will speak for itself.
Both approaches carry risks, so don't just look at the marketing surface.
There's a misconception here: having a high tone doesn't guarantee victory; ultimately, retention rate matters more.
The truly interesting discovery is that the SOL ecosystem is using narrative to compensate for technical shortcomings, while BSC is focusing on volume. Further validation is needed to determine which conversion efficiency is better.
Honestly, FLAP's grassroots promotion model could easily face regulatory risks, so this needs attention.
I have some reservations about SOL's technical narrative; it depends on actual performance.
Considering both strategies comprehensively, each is leveraging the strengths of their respective ecosystems. Neither is wrong; it all comes down to execution.
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MetaMisfit
· 7h ago
But honestly, AI claiming this set of things sounds pretty fancy, but how many are truly usable? The traditional ground promotion approach still feels more practical.
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RetiredMiner
· 7h ago
Haha, the BSC grassroots promotion is really amazing, almost to the point of handing out flyers to the aunties.
Sorry for the refined packaging of SOL, but here we just stick to this rough approach.
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EternalMiner
· 7h ago
Haha, SOL is doing technical storytelling, while BSC is directly promoting through word of mouth. The comparison is really hilarious.
BSC's grassroots promotion model is basically about increasing volume—whether it's high-end or not, it all depends on whether they can bring people in.
SOL's refined approach sounds comfortable, but the real test is in the data.
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MechanicalMartel
· 7h ago
SOL is still showing off its technology there, while BSC has long since entered the lower-tier market. This is the difference in ecosystem users.
Recently, the project marketing strategies on the two public chains have become quite distinct.
On the SOL ecosystem side, BAGS is working on an AI claiming mechanism, which seems to follow the technical narrative approach.
On the BSC side, FLAP has directly launched a ground promotion mode, with promotional efforts at a grandma level, creating a somewhat overwhelming presence.
To be honest, this comparison is like the refined style of Lizhiqi vs. the broad live streaming style of Xiao Yang Ge and Xinba. One emphasizes tone and style, the other emphasizes coverage. SOL is promoting "we are more innovative," while BSC is promoting "we are more down-to-earth." Both routes have markets; it just depends on where the respective ecosystem users' preferences lie.