The engagement farming era might be over, but it doesn't mean creators should throw in the towel. What actually matters? Real creativity—it never stops paying off.

Think about it: amidst all the noise, genuinely clever ideas still cut through. If you've got the skills to craft memes or content that actually captures eyeballs, that's worth something.

Speaking of which, there's a $10,000 creative competition going on that's drawing serious attention from builders who understand the space. For anyone who believes in making authentic, attention-grabbing content, it might be worth exploring what's happening there.

GM ☀️