$25.58
+$0.17(+0.66%)
*Data last updated: 2026-06-18 18:17 (UTC+8)
As of 2026-06-18 18:17, Harley-Davidson Inc. (HOG) is priced at $25.58, with a total market cap of $2.67B, a P/E ratio of 7.26, and a dividend yield of 2.89%. Today, the stock price fluctuated between $25.05 and $25.86. The current price is 2.11% above the day's low and 1.08% below the day's high, with a trading volume of 1.45M. Over the past 52 weeks, HOG has traded between $20.12 to $26.29, and the current price is -2.70% away from the 52-week high.
HOG Key Stats
Yesterday's Close$25.62
Market Cap$2.67B
Volume1.45M
P/E Ratio7.26
Dividend Yield (TTM)2.89%
Dividend Amount$0.18
Diluted EPS (TTM)2.09
Net Income (FY)$338.73M
Revenue (FY)$4.47B
Earnings Date2026-07-29
EPS Estimate0.58
Revenue Estimate$1.16B
Shares Outstanding104.40M
Beta (1Y)1.28
Ex-Dividend Date2026-06-08
Dividend Payment Date2026-06-25
About HOG
Harley-Davidson, Inc., publicly traded under the symbol HOG, is fundamentally a manufacturer and seller of motorcycles. The company's operations are divided into two primary divisions: Motorcycle Products and Related Offerings, and Financial Services. The Motorcycle Products and Related Offerings segment focuses on the design, production, and worldwide distribution of Harley-Davidson motorcycles, encompassing various styles such as cruiser, touring, standard, sportbike, and dual models. This division also supplies motorcycle components, aftermarket accessories, branded apparel, and associated services. Its products are distributed to retail customers through a broad network of independent dealers and via e-commerce channels throughout the United States, Canada, Latin America, Europe, the Middle East, Africa, and the Asia-Pacific region. The Financial Services segment provides extensive financing solutions. These include wholesale financing options for dealerships, such as floorplan and open account arrangements for motorcycles, parts, and accessories inventory. It also offers retail financing directly to consumers, primarily through installment loans for purchasing both new and pre-owned Harley-Davidson motorcycles. Additionally, this segment markets various point-of-sale protection products, including motorcycle insurance, extended service contracts, and maintenance protection plans. Furthermore, it licenses third-party financial institutions to issue co-branded credit cards bearing the Harley-Davidson brand. Harley-Davidson, Inc. was founded in 1903 and is headquartered in Milwaukee, Wisconsin.
SectorConsumer Cyclical
IndustryAuto - Recreational Vehicles
CEOArthur Francis Starrs
HeadquartersMilwaukee,WI,US
Official Websitehttps://www.harley-davidson.com
Employees (FY)5.50K
Average Revenue (1Y)$813.30K
Net Income per Employee$61.58K
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Harley-Davidson Inc. (HOG) is currently trading at $25.58, with a 24h change of +0.66%. The 52-week trading range is $20.12–$26.29.
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