According to Business Insider, Julia Herrman, global markets strategist at NYLife Investments, warned on July 20 that rising artificial intelligence chip prices—a phenomenon known as "chipflation"—will be the next major hurdle for the AI investment market. South Korea's DRAM memory chip export prices have jumped 370% year-over-year, compared to historical peaks of around 100%, highlighting the severity of chip inflation.
Herrman noted that hyperscale firms face mounting pressure from rising chip costs alongside energy and utility price increases, while also managing long-term return expectations over the coming years. Chip price surges reflect strong demand but simultaneously impose higher costs on companies already investing billions in AI infrastructure, potentially constraining the AI boom.