Vitalik Buterin Proposes New DAO and Market Model to Repair Broken Creator Token Incentives

  • Vitalik Buterin says creator tokens reward fame and volume while AI spam now weakens value signals across platforms.

  • His model uses DAOs to curate creators and fund quality work through shared governance and clear standards.

  • Prediction markets reward users who correctly identify future high quality creators before wider recognition.

Vitalik Buterin has suggested a radical novel model to cure long-term issues in creator tokens. He states that present systems promote popularity rather than value. These platforms usually favour creators with huge followings initially. Consequently, quality creators find it hard to take off. The problem has increased due to the emergence of AI-generated content. Minimal work output is currently flooding creator platforms and mispricing incentives.

BREAKING 🚀 Vitalik Buterin proposes a radical new model to fix creator tokens.

He criticizes current platforms for favoring already-popular creators and incentivizing mass, low-quality content over high-value work. This problem is now amplified by AI-generated spam.

His… pic.twitter.com/Y8wgSNbLZc

— KOLYAN TREND (@kolyan_trend) February 2, 2026

Buterin frames the challenge as an incentive design failure. He believes technology already exists to support creators. However, current structures reward volume and attention over substance. Therefore, creators often chase engagement instead of depth. This shift weakens trust across creator token markets. It also limits long-term sustainability for serious work.

Creator Token Platforms Drift Toward Popularity and Scale

Creator tokens allow audiences to support creators through ownership or access rights. These tokens often connect to writing, videos, music, or images. However, platforms emphasize frequent posting and social reach. Consequently, creators with fame gain stronger early momentum. Smaller creators face slower growth despite strong work.

AI tools have amplified this imbalance. Automated systems generate content at scale with minimal effort. As a result, platforms struggle to identify genuine quality. Low-value material often outpaces thoughtful output. This dynamic rewards speed over care. Over time, it erodes confidence in creator tokens as a fair system.

Most leading platforms reflect this pattern. Celebrity-driven tokens dominate activity and liquidity. Meanwhile, merit-based discovery remains limited. Buterin argues that these outcomes discourage experimentation. They also reduce diversity across content styles. Hence, he calls for a structural reset.

DAOs as Collective Curators and Funders

Buterin proposes curated creator DAOs as the foundation of reform. Creators would apply to join these groups. Members would review work using shared standards. This process introduces collective judgment. Therefore, approval depends on quality signals rather than status.

Once accepted, creators receive coordinated support. DAOs could manage funding and promotion. They could also govern token supply decisions. For example, token burns could follow acceptance. Reduced supply would increase scarcity. This directly links quality approval to economic value.

DAO size plays a critical role. Groups must remain small enough for governance. However, they must grow large enough to build a public brand. This balance supports collective bargaining. It also enables shared revenue opportunities. Creators gain strength without losing independence.

Prediction Markets Align Incentives With Quality

Prediction markets form the second pillar of the proposal. Participants would predict which creators gain DAO approval. Accurate forecasts generate profits. Poor judgments create losses. This structure rewards careful evaluation.

Speculators help surface promising creators. Their incentives align with future quality expectations. This differs from earlier SocialFi models. In those systems, speculation is often detached from value. Activity later declined as confidence faded.

Buterin also supports focused DAOs. Each group should target a specific content style or audience. He recently said DAO token voting creates fatigue, privacy risks, and control by large holders in many networks. Specialization improves evaluation clarity. It also strengthens governance efficiency. Through this approach, creator tokens shift toward community-led accountability and long-term value creation. Additionally,  Buterin recently warned that Ethereum faces rising complexity as new features are added.

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