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Morning Minute: Tom Lee Backs Mr. Beast with $200M
Morning Minute is a daily newsletter written by Tyler Warner. The analysis and opinions expressed are his own and do not necessarily reflect those of Decrypt. Subscribe to the Morning Minute on Substack. GM! Today’s top news:
💰 BitMine Backs MrBeast’s Financial Platform With $200M Investment A surprising new investment juxtaposes the face of Ethereum with the face of all content. 📌 What Happened BitMine Immersion Technologies (BMNR) announced a $200M investment into the financial platform initiative led by YouTube creator MrBeast. BitMine is backing the platform’s broader vision to offer on-chain financial products, including DeFi integrations tied to BitMine’s Ethereum treasury and MrBeast’s massive user base (200M+ subscribers). Key data points:
The investment news coincided with broader momentum for BitMine’s public narrative in 2026, fueled by ETH’s +12% start to the year.
🗣️ What They’re Saying Jeff Housenbold, CEO of Beast Industries, said the firm would explore ways to “incorporate DeFi into our upcoming financial services platform” 🧠 Why It Matters This investment is notable for a few reasons. First, this is the first time we’ve seen a crypto DAT use its capital for a meaningful investment outside of crypto tokens. Most DATs simply raise capital and buy their respective token (i.e. BMNR and ETH), and if holders are lucky, the team will squeak out some additional ROI via yield. Tom and team are going a different route by using growth capital to make “moonshot” bets. And that makes BMNR a much more interesting bet than some other DATs out there (you get the ETH upside + the moonshot upside). This is also meaningful for potential mainstream adoption. MrBeast’s platform is huge and his new finance-focused app is a perfect opportunity to get crypto finance into retail. Overall this feels like a major statement from Tom Lee—BMNR is going on offense, not just playing defense in 2026.
Now we will see if anyone chooses to follow suit…
🌎 Macro Crypto and Markets A few headlines that stood out:
In Corporate Treasuries / ETFs
In Memes / Onchain Movers
💰 Token, Airdrop & Protocol Tracker
🚚 What is happening in NFTs?