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Making money in the crypto world boils down to one key truth: opportunities never come during the hype, only when everyone is numb.
When BNB was around $94, it didn’t seem like caution—it looked like despair. The market was not just pessimistic; it was completely lying flat—no one was researching, no one was discussing, and many people were even panic-selling and fleeing, thinking the entire crypto space was done. Ironically, it was precisely during this "nobody cares" low point that the subsequent rise began. Looking back now, that sense of "despair" was simply an excuse for missing the bottom.
When inscriptions first appeared, they were almost a joke. Ordinals were accused of wasting block space, and only a few people played with them, with hardly any discussion. The real story is—when everyone started frantically hyping the "inscription market," the first batch of profit-takers had already run away. The gains of early participants weren’t so much a technical advantage as they were simply "no competition for chips."
After FTX's collapse, Solana’s situation was akin to being nailed to the shame pillar. Every day someone was shouting it was "doomed," calling it a "zero coin," with hype levels in the negative. But few noticed that during this silent period, its ecosystem was quietly repairing itself. When the market truly forgave and re-adopted it, the price had already taken off, leaving latecomers unable to catch up, only able to regret and beat their chests.
The expansion tracks of OP and ARB also fell under this curse. Early on, when talking about Layer2 scaling solutions, the most common reactions from ordinary investors were "I don’t understand," "It’s not interesting," "No prospects," or even a lack of interest to look further. But when airdrops actually arrived, ecosystems exploded, and on-chain hype soared, everyone scrambled to get in. By then, the market had already reached a consensus bottom that was several times higher, and latecomers became the successors.
This logic applies everywhere— the more the market collectively neglects a track or project, the fewer discussions there are, and the more negative voices, the greater the hidden opportunity. It’s not about some profound theory; it’s simply because no one is fighting you for it. But that’s also why most people can’t seize it: when everyone is celebrating, you can’t force yourself to be the lonely one. The real money-makers are either ahead of the curve in information or have a strong mindset.