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Resistance to change comes from fear—especially from those clinging to yesterday's winning formulas. But let's be real: evolution isn't optional. AI's reshaping everything. Live shopping's becoming mainstream. New leaders, emerging markets, different companies stepping up. Influencers shifting influence. The whole game's changing pace.
Trends that seemed far-off are here now. This market split isn't complexity—it's just winners versus losers. Those adapting to what's coming? They're positioned. Those betting everything stays the same? History says that rarely works. The question isn't whether change happens. It's whether you move with it.