Content piracy has always been a hot topic in the crypto community. Someone claimed to have discovered content theft phenomena in 2026, as if it were something new. In reality, content reposting and redistribution have long been part of the internet's daily life. From the 2000s to the 2010s, large-scale scraping and sharing were part of the game rules. The key is not who publishes first, but three factors: distribution capability, brand recognition, and the normative ownership of content. Those who truly hold the discourse power are often platforms and creators that can effectively distribute content and build brand trust. This is the reality of modern publishing—welcome to this ecosystem.