
NFTs (Non-Fungible Tokens) are a technology that issues a unique certificate for digital assets. Unlike conventional digital data—which can be easily copied or altered—NFTs allow for clear and verifiable ownership.
Based on blockchain technology, NFTs have enabled digital content to possess genuine, inherent value. For example, issuing an NFT for a digital artwork certifies its authenticity. Likewise, NFTs can be created for game items or tickets, enhancing their rarity and value.
NFTs are poised for use well beyond investment, with broad potential across industries. Here are some key NFT use cases:
While NFT technology is still evolving, it is expected to play a major role in areas like real estate transactions and economic activity in the metaverse (virtual worlds). As the digital economy grows, so too will NFT applications.
NFTs have become prominent as a technology for verifying ownership of digital assets such as art and in-game items. However, criticism remains, with some claiming “NFTs are pointless or over.” Understanding this debate requires an accurate read on how the NFT market has changed and where it stands today.
Historically, vast numbers of low-value NFTs were created, and many suffered from poor liquidity, making them difficult to sell. This was largely due to confusion in the technology’s early days and bad actors taking advantage. As the market rapidly expanded, speculators jumped in, and many projects ultimately failed.
Recently, however, the initial NFT boom has ended, and conditions have shifted dramatically. As the market matures, only genuinely valuable projects remain, and development of a healthy ecosystem is underway.
Past research shows that most NFT projects have already failed, with many holders experiencing losses. On average, NFT holders face steep losses, and the average NFT lifespan is short. Notably, around one-third of NFT projects disappeared during peak periods—an all-time high failure rate.
A major NFT marketplace co-founder and CEO stressed the potential of NFTs in an interview, highlighting particular interest in gaming and physically-backed NFTs. The platform is prioritizing new use case expansion and emphasized the need to become a hub for all NFT types to capture the next wave of collectors.
New use cases are always emerging. Becoming the hub for all types of NFTs is critical to attracting the next wave of collectors.
— Co-founder and CEO, leading NFT marketplace
The platform supports NFTs tied to games and physical goods, and offers customizable collection pages. Industry insiders predict that the gaming sector will drive NFT adoption, making frictionless onboarding for gamers a top priority.
Despite the challenges, some companies do not view NFTs as obsolete. A leading US venture capital firm's crypto asset market report predicts that NFTs will become established digital brand assets, widely adopted by companies and communities alike.
NFTs continue to hold value because of their core features:
Many Japanese companies are now adopting NFTs. Beyond PFP (profile picture) projects, NFTs are used in hometown tax initiatives and crowdfunding. In the future, major corporations, government agencies, and public institutions are expected to follow suit.
Rather than fading away, NFT demand is expected to continue rising. NFTs are not merely a bubble—they offer technological potential to deliver societal value and will find use across many sectors.
Below are effective NFT use cases and real-world examples. As technology advances, NFT applications have broadened considerably, evolving from speculative assets into practical tools.
NFTs act as membership passes to communities of like-minded individuals. In Japan, many NFT projects are built with community formation at their core.
For example, PFP projects such as CryptoNinja and LLAC have cultivated enthusiastic communities and host frequent activities. NFT holders gather on Discord or at offline events, and many projects allow holders to help manage the project itself.
Holding an NFT can bring the following advantages:
Community features like these are essential to sustaining NFTs’ long-term value.
Recently, hometown tax programs using NFTs have emerged as an innovative approach. NFTs offer a novel way to showcase local attractions and foster two-way exchanges with supporters.
An NFT hometown tax program gives donors NFTs as rewards, ranging from digital artwork to region-specific items. Unlike traditional physical gifts, digital content enables new value only NFTs can provide.
Municipalities across Japan are now offering NFT-based hometown tax programs. Notable examples include:
These initiatives hold significant promise as a new means of regional revitalization.
NFT-based crowdfunding lets creators issue NFTs for their works and raise funds from fans—a new twist on traditional crowdfunding. Fans support projects by buying NFTs and receive unique digital content or perks in return.
Compared to conventional crowdfunding, NFT-based models offer key advantages. Supporters become “co-owners” rather than mere donors, and since NFTs can be traded on secondary markets, they may also gain asset value.
NFT crowdfunding is gaining traction in a range of projects worldwide. Prime examples include:
Though still new, NFT crowdfunding is poised to further transform how creators and fans interact.
NFT games leverage blockchain to issue in-game items and characters as NFTs, which players can use, buy, or sell. Major gaming companies are releasing NFT and blockchain games (BCG) on blockchain platforms, driving heightened interest.
The key feature of NFT games is “Play to Earn.” In conventional games, in-game assets had no value outside the game. NFT games record assets on the blockchain, granting them real-world value.
Clear in-game uses drive natural demand, helping to secure liquidity as recognition grows. The entertainment factor of gaming is also expected to further NFT adoption.
Looking ahead, more game companies are likely to adopt NFT technology, accelerating transformation across the gaming industry.
There are several critical points to consider before purchasing NFTs. Investing without proper knowledge or preparation can lead to significant losses.
Clarifying your purpose is key when buying NFTs. You may want to collect, invest with hopes for appreciation, or use them in games or art. The intended use will shape your approach.
If you purchase NFTs without a clear goal, you risk suffering losses from market swings. Investing without a clear purpose is essentially gambling.
NFTs also tend to have lower liquidity than other financial assets, so buyers may be hard to find when you want to sell. Always research the NFT’s use case and market value trends, and make informed, rational choices.
Recommended research points include:
Careful consideration of these factors will help you make better investment decisions.
NFTs are highly volatile assets. Many worthless NFTs have been issued, and some have suffered from poor liquidity and resale challenges.
While the situation has improved, NFTs remain riskier than stocks or Bitcoin, so caution is warranted.
Only invest money that you can afford to lose—never use living expenses or emergency funds for NFT investing. Even if your NFTs become worthless, ensure it will not disrupt your life.
Diversification is also essential. Spreading investments across multiple NFT projects helps reduce risk.
Always assess your risk tolerance before investing and keep within safe limits.
This article explored whether NFTs are “dead.” NFTs are a technology for proving digital asset ownership, uniquely authenticating assets in ways not possible with traditional digital data.
Although many NFTs lacked substance or liquidity in the past, the environment has changed dramatically. Only valuable NFTs remain and core communities are forming around them.
As the market matures, NFT use cases continue to grow, from communities and hometown tax programs to crowdfunding and gaming—each generating unique value.
However, NFTs remain highly volatile compared to other investment assets, so it’s best to clarify your purpose and only invest surplus funds. Sound risk management is crucial.
NFTs are still developing, but their potential use cases will only increase as technology advances. New applications will emerge and NFT value will continue to rise.
We encourage you to explore effective NFT uses based on this article. With the right knowledge and understanding, the world of NFTs can offer new opportunities for value creation.
An NFT, or Non-Fungible Token, is a digital asset with unique, individual value. While cryptocurrencies are interchangeable and can be swapped one-for-one, each NFT is distinct and cannot be exchanged for another. NFTs represent ownership of digital art or content.
NFTs are not entirely obsolete. The speculative bubble has passed, but high-quality, community-driven projects continue to thrive. The market is in a consolidation and maturation phase, and NFTs with utility and genuine value are expected to gain further attention.
NFTs are used in digital art, in-game items, sports cards, music, and more. Features such as automatic royalty payments to creators on resales, access to exclusive content, and asset ownership in blockchain games are rapidly expanding practical use cases.
NFT art derives value from its scarcity and proof of ownership. Investment potential is high, and as creators gain recognition, the market is expected to grow through and beyond 2026.
In games and the metaverse, NFTs serve as unique digital assets for players, verifying ownership of in-game items and characters, and supporting trading and sales. In virtual spaces, NFTs form the basis for asset management and ownership protection.
When buying NFTs, confirm the project’s reliability, assess the risk of value loss, and verify platform security. Also, pay close attention to data permanence and wallet management.
NFTs are set to grow rapidly, thanks to transparent ownership and efficient digital asset trading. As regulation and technology advance, adoption in the metaverse, gaming, and art markets will expand, with market size projected to multiply from 2026 to 2030.
NFTs use blockchain technology to guarantee digital asset uniqueness and authenticity. Traditional digital rights management focuses on copyright protection. NFTs offer ownership and scarcity, with smart contracts enabling automatic royalty distribution on secondary sales.











