Daily trading volume reaches a new annual high, Alpha propels BNB Chain to become the "first stop" for projects and funding.

Original | Odaily Daily Report (@OdailyChina)

Author｜Nan Zhi (@Assassin_Malvo)

In April, the Four.Meme project SkyAI was launched on Binance Alpha, and soon after received multiple investments from the $100 million incentive program of BNB Chain, acquiring funds through transparent purchases. On May 13, it was listed on Binance Futures, and within one day, the price surged nearly 100%. This has become another native BNB Chain project that has emerged from Binance Alpha. This timeline provides a glimpse into BNB Chain’s standard path and support in project incubation, asset issuance, and growth. Currently, the $100 million plan has purchased 10 tokens and will continue to buy more.

Back in late April, Binance dropped a “king bomb”—launching the Binance Alpha points system to assess TGE and airdrop participation eligibility. Since then, the trading volume of the Binance wallet has been rising steadily, surpassing all other wallet applications, with its trading volume reaching a record 90% on May 18. The ecological linkage is significant; of the current 134 projects under Binance Alpha, nearly 40% are BNB Chain projects. Several projects are conducting TGE on BNB Chain through Alpha. In addition to the projects themselves gaining substantial exposure through Binance Alpha, tokens like ZKJ and B2 have also achieved over one hundred million daily trading volume, gaining excellent depth and liquidity. As of May 19, five out of the seven latest Alpha projects launched, namely XTER, REX, AGT, PORT 3, and PRAI, are all from the BNB Chain.

Outside of trading, BNB Chain continues to make efforts in ecological construction and user experience. On May 8, the on-chain Gas was reduced from 1 Gwei to 0.1 Gwei, which is one-tenth of the previous amount. Various new protocols in fields such as DeFi, Restaking, AI, etc. are choosing to deploy products and applications on BNB Chain. At the same time, we have also seen leading projects like Ethena and Resolv expand to BNB Chain.

The development of the protocol and user gains complement each other, forming the flywheel of exponential growth for the BNB Chain. For every project party and user hoping to seize the opportunity in the BNB Chain wave, every day is the best time to invest and participate.

Influx of Funds, User Explosion: BNB Chain Ignites Growth Engine

The market share of Binance wallet trading volume soared to 90%, not from the dominance of a single project, but the result of the collective benefit and simultaneous explosion of projects in the ecosystem. Nine of the top 10 tokens are from BNB Chain, with an average daily trading volume of more than $10 million, and all of them are on an upward trend. Focusing on tokens, ZKJ, for example, had a combined 24-hour trading volume of $1 million on five other platforms, but on May 10, it surpassed $200 million in Binance Alpha trading volume, and a week later it set a record of $330 million in trading volume, which shows that this move has brought abundant liquidity, trading depth and attention to the protocol and token landing on BNB Chain**. Nowhere is this more evident than in the BNB Chain ecosystem, where BSC token trading volume has increased by $9.25 billion over the past week, a whopping 200% increase.

The reason for such a huge difference lies, on one hand, in the fact that logging into Alpha and BNB Chain brought significant exposure to the project, and on the other hand, it is because the project starts from the user’s perspective, not taking advantage of the soaring liquidity to profit from users’ large transactions, but instead multiple tokens have added a liquidity pool with a Swap fee of only 0.01%, truly realizing the user-centered fundamental concept, creating more convenience for users while also benefiting the protocol itself and the overall BNB ecosystem.

According to the latest data released by BNB Chain, the on-chain daily transaction count reached a new six-month high yesterday, with a daily increase of 10%, and the daily transaction volume exceeded 6.65 billion dollars, while its stablecoin market capitalization has surpassed the 10 billion dollars mark, growing rapidly and showing unstoppable momentum.

Furthermore, delving deeper into the essence behind the funds and trading volume actually points to users. Binance Wallet not only leads in trading volume but also ranks first in terms of unique users. In addition to the previously active users on-chain, the proportion of new users among the top ten currencies of Binance Alpha is as high as 10-20%. In the past week, BNB Chain added approximately 3.51 million new users, with the number of new addresses exceeding 1 million daily for several consecutive days, and the total number of unique addresses surpassing 557 million.

In addition to the continuously rising trading volume, DefiLlama data shows that over the past month, the TVL of BNB Chain ecosystem projects has generally achieved a growth of 10% -20%. New users and funds are gradually spreading and settling into various protocols within the ecosystem. Binance Alpha, as a front line and entry point for ecological layout, has a true and further strategic goal of building a multi-layered and sustainable system. Regardless of the type of protocol, they are all development and support targets sought by BNB Chain. The settling of funds signifies that real users are continuously pouring in and expanding, the competitive position of protocols is constantly elevated, and each project can ride the wave of BNB Chain to reach a new level.

BNB Chain becomes the preferred home of the project: from rookie to mature protocol

BNB Chain has become the primary target for project TGEs, product launches, and protocol expansions. For instance, B² Network, which has been deeply involved in the Bitcoin ecosystem for a long time, the leading NFT series Doodles, and the LSD protocol Haedal have recently launched. Currently, 71% of Alpha tokens choose to go live on BNB Chain, covering areas such as AI, Restaking, DeFi, Meme, and NFT.

The mature agreement will also regard BNB Chain as the preferred expansion.

Not only does the new protocol choose BNB Chain as the preferred issuance venue, various mature protocols also choose it as a key expansion target. On April 4th, Ethena, with a TVL of 5 billion USD, announced that its stablecoin USDe is now live on BNB Chain, and USDe along with sUSDe can be used in DeFi protocols such as Pancake and Venus. In addition to USDe, **the stablecoin USD 1 from the Trump family crypto project WLFI is also primarily issued on BNB Chain, with a current **circulating market value of 2.1 billion USD.

As the fundamental infrastructure, the continuous increase in the circulation of stablecoins indicates that the overall activity of the ecosystem is also rising. We have also seen that the neutral yield stablecoin protocol Resolv announced its expansion to BNB Chain, the yield-separating trading protocol RateX chose to launch its first product on it, and the NFT series BitmapPunks transitioned from Ethereum to BSC, all of which confirm that various protocols are flourishing on BNB Chain.

Users and communities have gained wide recognition.

In addition, users and communities of the BNB Chain are increasingly recognized, for example, the DOOD airdrop event chose core communities such as TST, Mubarak, Babydoge, Broccoli 714, and Koma Inu. This indicates that the quality of its on-chain users has been fully validated, and various protocols are more willing to prioritize users and communities on the BNB Chain as the main targets for benefits and promotional development.

For users, during daily use and trading processes, they can also obtain various unexpected benefits, and the value cultivated on the BNB Chain is more significant compared to other chains.

Binance Continues to Increase Support for the Collaborative Growth of the BNB Ecosystem

Increased capital inflow, expanded trading volume, and project migration represent the recognition of the protocol and users for the BNB Chain, and the BNB Chain is also intensifying its support and attraction for users through various means:

• In March, a $100 million liquidity incentive program will be launched, investing at least $100,000 in eligible projects, with a preference for native tokens on the BNB Chain, including new assets or assets fully migrated from other chains;
• Jointly launched a limited-time incentive event with Binance Alpha, where BSC Alpha tokens will have their trading volume counted twice towards the points system; additionally, several BSC projects have transaction fees as low as 0.01, making them an excellent choice for “point farming.”
• The Pre-TGE roadshow platform CMC Launch for ecological partners, managed by CoinMarketCap for attention warming, BNB Chain collaborates with Alpha for asset issuance, coordinating the launch of startup projects. The first phase project, BSC derivative protocol Aster, has received wide attention from the community;
• A total of 12 BSC project tokens have been launched on Binance Spot Trading through Alpha, forming an ecological closed loop.

BNB Chain’s support for projects and attracting users is not just through token trading, but by improving user experience and building a comprehensive and完善的生态体系 to attract users.

100 million USD incentive program

In March of this year, BNB Chain launched a $100 million incentive program, which has thus far supported ten tokens: the first batch selected, Mubarak, TUT, and KiloEx, received a total of $2.3 million in liquidity support, and subsequently purchased a series of ecosystem tokens, including Broccoli, TST, SKYAI, and others. Among them, SKYAI was listed on Binance Futures on May 13th, and after its launch, the token price soared nearly 100% within a day, while other tokens also performed impressively.

The incentive program is not limited to the current hottest Meme track, but covers multiple fields, including AI, DeFi, gaming, and more. BNB Chain will not be restricted to short-term traffic thinking, but will instead bring long-term construction opportunities for protocols in various tracks by leveraging the incremental, active funds and users brought by Alpha and Four.meme, becoming a fertile ground for the development of innovative projects.

The 100 million USD incentive is not just financial support; it demonstrates that the BNB ecosystem, including BNB Chain, is willing to personally support projects and engage in long-term construction. Users on other chains are still entangled in a game with the ‘conspiracy group’, being drained by malicious project parties, tools, and various on-chain processes during numerous unknown PvP transactions. BNB Chain abandons the PvP approach and instead achieves ecological development through the selection, support, and long-term construction of quality projects, benefiting users through a PvE model, nurturing the ecosystem, and becoming an excellent platform suitable for project construction and asset issuance, realizing the common growth of users and projects, as well as the mutual prosperity of protocols and ecosystems.

The tide of BNB Chain has arrived, opportunities are waiting.

For project teams, BNB Chain not only provides leading infrastructure and a large user base, but also offers a one-stop support system tailored for quality projects, from incubation to listing, through multiple plans such as Binance Alpha, MVB project support, and a $100 million liquidity incentive. Whether it’s funding, technology, resources, or marketing, the most comprehensive guarantees and exposure can be obtained here.

For ordinary users, BNB Chain actively negotiates with project parties using a “liquidity pricing” model, reserving generous airdrop and rebate opportunities for real interaction holders and trading users; in the future, as the Binance centralized exchange and Binance Alpha deepen their integration, users will not only experience lower Gas fees and more efficient transactions on-chain but can also hope to receive more token incentive opportunities. However, as the number of participants and the scale of incentives continue to grow, competition is expected to become increasingly fierce, and the earlier you enter and more actively you participate, the greater the chance of obtaining higher returns. For every project party and user hoping to seize the opportunity in the wave of BNB Chain, now is the best time to invest and participate.