NVIDIA Vera Rubin Server Enters Customer Testing with $7-8M Price Tag, Daily Production Capacity Reaches 1,000 Units

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According to The Information, as of July 22, NVIDIA's next-generation Vera Rubin server system has entered customer testing, with dozens of clients including CoreWeave, Microsoft, OpenAI, Anthropic, and SpaceX AI receiving sample cabinets. Each Rubin cabinet contains 72 GPUs and is priced at $7–8 million, exceeding current Grace Blackwell systems at approximately $5 million per cabinet.

Manufacturing partners will eventually achieve daily production capacity of up to 1,000 Rubin cabinets, according to NVIDIA Senior Vice President of Hardware Engineering Andrew Bell, translating to potential quarterly revenue of at least $630 billion at full capacity. The deployment underscores accelerating competition for next-generation AI infrastructure despite recent market concerns over cost efficiency spurred by alternatives like Kimi K3.

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