Polymarket, a blockchain-based prediction market, is partnering with Kaito AI to introduce a new type of trading: attention markets. Starting March 2026, users will be able to bet on public attention, such as trending topics and brand popularity.
https://twitter.com/coinmarketcap/status/2021511067063492940?s=46## What Are Attention Markets?
Traditional prediction markets focus on events like elections, sports or financial outcomes. Polymarket’s attention markets track public focus instead. Using Kaito’s AI analytics, the platform measures online conversations, social engagement and search trends. This allows users to trade predictions based on how public attention shifts over time.
The concept builds on a 2025 pilot that tested AI-driven attention metrics. The results showed that combining AI insights with blockchain transparency could help traders, marketers and researchers understand public interest better than ever.
How Users Will Trade Attention
In attention markets, users can stake predictions on shifts in public focus. For example, they could bet on whether a brand will gain popularity in the next month. Kaito’s AI provides real-time analytics to guide decisions. Meanwhile, Polymarket’s blockchain makes sure there is secure and transparent trading.
The system turns intangible trends into measurable, tradeable outcomes. This opens up a new dimension for prediction markets, moving beyond events to narratives and public sentiment.
Community Excitement and Concerns
Crypto enthusiasts have welcomed the idea, seeing it as a next-level tool for predicting trends. Many traders believe it could provide early signals of shifts in public interest.
However, some experts warn about potential biases. AI may give more weight to certain voices or platforms. This could distort predictions and amplify echo chambers instead of showing true public focus. Polymarket and Kaito will need to address this risk carefully.
The Future of Prediction Market Trade
Polymarket and Kaito AI plan to launch attention markets in March 2026. Analysts expect adoption to grow through the year. By blending AI analytics with blockchain trading, the platform could change how markets track influence, trends and public attention.
Attention markets represent a huge evolution in prediction tools. If successful, they could provide a clearer picture of public interest and open new opportunities for digital asset traders and marketers alike.
Disclaimer: The information on this page may come from third parties and does not represent the views or opinions of Gate. The content displayed on this page is for reference only and does not constitute any financial, investment, or legal advice. Gate does not guarantee the accuracy or completeness of the information and shall not be liable for any losses arising from the use of this information. Virtual asset investments carry high risks and are subject to significant price volatility. You may lose all of your invested principal. Please fully understand the relevant risks and make prudent decisions based on your own financial situation and risk tolerance. For details, please refer to
Disclaimer.
Related Articles
The probability of Bitcoin falling below $65,000 exceeds 70%. What is the market worried about?
Recently, Bitcoin's price briefly dropped below $75,000 due to weekend sell-offs, triggering a sharp change in market sentiment. Pessimistic bets on its future trend have surged on the prediction platform Polymarket. Analysts believe that the current market is influenced by technical factors and macro liquidity, while Bitcoin's core value is being overlooked. Institutional forecasts are divided, but investors should focus on tangible factors such as holding costs, macro data, and on-chain activity, and maintain their own investment logic.
区块客1h ago
APRO completes Kalshi API integration, providing more comprehensive event-driven data for prediction markets
APRO has completed API integration with the CFTC-regulated prediction market Kalshi, incorporating compliant market signals into the oracle data stack to provide more authoritative data for prediction markets and AI models. This collaboration will promote the development of open and intelligent oracle infrastructure.
GateNewsBot3h ago
Ripple CLO leaks: TradFi banks are willing to discuss stablecoin reward exemptions for the first time
Ripple Chief Legal Officer Stuart Alderoty said on X that the White House meeting on Tuesday was "productive," with a strong atmosphere of compromise, and both parties still maintain consensus on legislation for the crypto market. Reports indicate that both sides made concessions, with banks willing to discuss stablecoin reward exemptions for the first time. The White House urges all parties to reach an agreement by March 1. However, Polymarket data shows that the probability of the bill passing this year has dropped from 70% to 56%.
MarketWhisper7h ago
Polymarket scandal! Claimed Logan Paul bet millions of dollars on the Super Bowl, exposed as false marketing
Logan Paul was exposed for fake betting on Polymarket during the 2026 Super Bowl, showing his account balance as zero. This behavior sparked regulatory legal and ethical controversies and raised questions about transparency in cryptocurrency market marketing. At the same time, the legal battle between Polymarket and the Massachusetts government also reflects the regulatory challenges faced by prediction markets. The industry criticizes the marketing tactics of such platforms as being unethical and potentially posing financial threats to young audiences.
CryptoCity7h ago
Polymarket faces regulatory crackdown but continues to expand! In March, it partnered with Kaito to launch the Attention Market
Polymarket partners with Kaito AI to launch the "Attention Market," allowing users to bet on trend popularity and public opinion. Based on two main indicators—public sentiment share and emotional tone—the platform quantifies attention using social data. The project was launched in March and reached thousands of markets by the end of the year, with the initial focus on AI topics. Massachusetts and other states have banned prediction markets, leading Polymarket to sue the state, asserting federal regulation.
MarketWhisper7h ago
